Has ‘Star Wars’ marketing gone too far?

Star Wars is breaking records both nationally, and globally.  The saga has taken over once more.  With it, there's been an influx of Star Wars branding merchandise but has this branded marketing gone too far?

"Star Wars ice cream, Star Wars life-sized droids, Star Wars LEGO, Star Wars candy,Star Wars high heels and clothing, Star Wars makeup, Star Wars bathrobes, Star Wars luggage, even Star Wars oranges.
The insanity, which has been ramping up for months, has culminated in this: the perfect storm of marketing, an almost untouchable strategy put forth by Disney."

To read more about the Star Wars merchandise phenomenon, visit Global News

Source: http://globalnews.ca/news/2400067/has-star-wars-marketing-gone-too-far-or-is-it-genius/